January 03, 2016
Today, savvy buyers are turning to digital & social media to find resources, and to look for influencers with whom they can interact. Through social networks, salespeople connect with prospects...
December 29, 2015
Brief about LinkedIn Social Selling Index (SSI):
The Social Selling Index is an important measurement tool for sales/marketing professionals launched by LinkedIn. It is used to analyze their...
December 17, 2015
In order to measure ROI of the social selling programme, it is important to benchmark the key parameters of social selling programme at the beginning. The key parameters which need to be tracked...